November 02, 2011
What better place to launch our very-first pop-up shop than at the American Marketing Association’s Higher Ed Symposium in Chicago? And what’s the best way to make sure everyone comes to your shop (besides it looking totally rad)? Simple: make the stuff free. We created T-shirts, posters, mugs, notebook sets, metal water bottles, calendars, and an endless supply of fun buttons and pencils — all demonstrating that we know the world of higher ed marketing inside and out.