Pedestrian Skywalk and Digital Display

September 11, 2012  

Nationwide’s corporate headquarters are located in the heart of Columbus. Every day, countless community members, visitors, and Nationwide associates pass by or through the walkways that connect the company’s massive complex. One of the skywalks spans the city’s busiest downtown street: a prime place to showcase Nationwide’s brand and community involvement. Ologie worked with the company to brand the walkway (including a nod to Columbus’s bicentennial) and develop a full-motion digital display with animation featuring Nationwide’s current corporate campaign, its philanthropy efforts, and upcoming community events.