May 01, 2013
As a mutual company, Nationwide Insurance doesn’t have shareholders; it has members. But just like publicly traded firms, Nationwide releases an annual report—even though it’s not legally mandated. Why? The company chooses to publish the data as a testament to transparency and doing right by its members.
We took a similar approach when we designed the 2012 annual report: our goal was make the information both clear and engaging. For example, a simple timeline became a fresh way to show how Nationwide’s products can meet its members’ needs throughout their lives.