September 29, 2014
The Finish Line Youth Foundation strives to make a difference in the lives of physically and economically challenged youth. Its leaders came to us for a video that would highlight the different ways it supports youth organizations across the country and that would inspire people to participate.
We created an upbeat video that tells the foundation’s story through the awe-inspiring feats of the young people it touches. The central message is drawn from one of the foundation’s core beliefs: that no matter where they come from or what challenges they face, all kids are awesome. And it’s clear from the video that the Finish Line Youth Foundation is giving these kids the chance to embody that idea.