Education is the great equalizer.

We've helped colleges, universities, and other schools build their reputations, recruit new students, and gain philanthropic support.

Here’s what we do

Brand development

  • Telling a compelling story
  • Aligning your key stakeholders
  • Balancing consistency and flexibility

Enrollment marketing

  • Meeting your audiences where they are
  • Adapting quickly to their needs
  • Guiding them through the journey

Reputation building

  • Leaning into what makes you different
  • Engaging your key audiences
  • Shifting their perceptions

Advancement communications

  • Understanding your donors
  • Creating meaningful interactions with them
  • Demonstrating their impact

Our Capabilities 

Branding 

Research

Qualitative, quantitative, creative testing

Strategy

Mission and vision, brand positioning, brand architecture

Design

Identity, visual language

Messaging

Story, voice, naming

Alignment

Guidelines, governance, training

 

 

Marketing 

Planning

Launch, marketing, and communications plans

Campaigns

Advertising, digital, social media,  content development

Digital

Web design and development, content development, strategy, and migration

Video

Broadcast, web, social media, photography

Measurement

Analytics, testing, optimization

 

 

 

Ologists

  • Beverly Ryan
    Senior Partner, Founder

    Founded Ologie at age 22 in two tiny rooms without an air conditioner

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    Full Name

    Beverly Ryan, Senior Partner, Founder

    Bev Ryan founded Ologie in 1987 and has grown the company into an award-winning branding and marketing firm. Her vision and passion for generating big ideas and disruptive work have brought Ologie repeated national recognition. A true creative at heart, she remains hands-on with many projects, leading work for clients such as the University of Kentucky, Carnegie Mellon University, Hartwick College, Pratt Institute, and Rochester Institute of Technology.

    Recognized as one of Columbus’ 30 most influential women by Business First, Bev continues to be engaged in the community, particularly helping aspiring women leaders become successful, and providing opportunities for young people to learn about the creative industry. She studied at Columbus College of Art and Design, which awarded her with an honorary doctorate in 2012.

  • Bill Faust
    Senior Partner and Chief Strategy Officer

    Collects and restores rare vintage cornets
    (he/him)

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    Full Name

    Bill Faust, Senior Partner and Chief Strategy Officer

    Bill oversees the research and strategy function at Ologie. In this role he works with clients to help them uncover market insights and effectively position their brands. With a unique background in design, research and business, he spends most of his time developing research studies and corresponding strategies that improve enrollment, alumni and donor engagement and institutional reputation. He has worked with a wide range of institutions, including Elon University, Virginia Tech, Purdue University, Kenyon College, the College of William and Mary, Grinnell College, and Northwestern University.

    Prior to Ologie, Bill spent 12 years at global branding agency Fitch Worldwide, ultimately as North American CEO, where h e oversaw more than 300 consultants in offices from Boston to Seattle. He holds a bachelor’s degree in design from The Ohio State University and an MBA from OSU’s Fisher College of Business.

  • Matthew Freedman
    Chief Operating Officer

    Also the Chief Frying Officer of a nonprofit he founded called Fry Out Cancer

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    Full Name

    Matthew Freedman, Chief Operating Officer

    Matt rejoined Ologie in December 2022 as our chief operating officer. This new role is an exciting evolution as we officially bring finance, human resources, facilities, and technology under one umbrella. He’s extremely familiar with Ologie, having spent seven years with us as a leader and account director on our client partnership team. More recently, he’s spent the last six years at Continental Office as the senior vice president of strategic partnerships and branding. He knows Ologie, and he’s a great asset to us, making sure that key aspects of the business are running smoothly and efficiently.

  • Paul Davis
    Chief Creative Officer

    Designs sets for his wife’s elementary school music productions
    (he/him)

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    Full Name

    Paul Davis, Chief Creative Officer

    Paul oversees a wide range of visual and verbal work in a studio of talented writers and designers. He also continually sets the tone for the agency’s creative process and approach. He has directed projects for clients such as the College of William & Mary, Kutztown University, Monmouth College, University of Baltimore, and Little League International.

  • Kyle Kastranec
    Chief Creative Strategist

    Craft beer aficionado and die-hard Cleveland sports fan
    (he/him)

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    Full Name

    Kyle Kastranec, Chief Creative Strategist

    Kyle oversees a wide range of visual and verbal work from a group of talented writers and designers. His clients have included the Smithsonian’s National Air and Space Museum, University at Buffalo, California Lutheran University, the University of California Berkeley, and Warren Wilson College.

  • Dawn Marinacci
    Executive Marketing Director

    Weekend warrior who hasn’t met a workout she doesn’t like
    (she/her)

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    Full Name

    Dawn Marinacci, Executive Marketing Director

    Dawn brings a keen eye for detail and a breadth of experience in branding, marketing, and communications strategy, while building strong relationships with key influencers and decision makers. An avid brand advocate and passionate trend watcher, she brings 25 years of experience on both the agency and client side of business.

    Prior to joining Ologie, she worked for GSW, where she handled publicity, branding, and marketing for one of the most award-winning healthcare agencies in the world. She has a BA in journalism from The Ohio State University.

  • Nathan Thornton
    Executive Creative Director

    Adjunct writing professor and former Jeopardy contestant

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    Full Name

    Nathan Thornton, Executive Creative Director

    A smart and versatile writer, Nathan develops compelling, authentic stories that make brands matter and audiences care. As creative director, he also manages a talented team of designers and writers, guiding their work toward excellence and effectiveness. He has created innovative, successful communications for Saint Anselm College, Pratt Institute, Sewanee: The University of the South, and many others.

  • Becca Altimier
    Executive Director of Client Engagement

    Pens an e-newsletter and runs a podcast in her (not so) spare time
    (she/her)

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    Full Name

    Becca Altimier, Executive Director of Client Engagement

    Becca leads Ologie’s client engagement team, working closely with our clients to understand their unique challenges, goals, and objectives. With more than 10 years of experience working in higher education, she brings a deep understanding of the industry to the agency. Her Ologie clients have included Cornell University, University of Kentucky, University of Missouri, Ashland University, and the Ohio Department of Higher Education.

  • Doug Edwards
    Executive Strategy Director

    Fell for the girl next door (while helping her move in)
    (he/him)

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    Full Name

    Doug Edwards, Executive Strategy Director

    Doug leads a team of researchers and strategists who design and execute custom research approaches that reveal deep insights and inspire great creative work. He then translates insight into strategies that achieve results for Ologie’s clients. He has done so for Little League International, FFA, Northwell Health, Oregon State University, UC Davis, Carnegie Mellon University, and many others.

  • Jen Johnson
    Executive Director of Client Partnership

    Still knows her kindergarten vocabulary lists by memory
    (she/her)

    Full Name
  • Joe Master
    Executive Director, Client Strategy

    Vintage mechanical watch enthusiast who believes we all (institutions included) grow up to be who we were as children

    Full Name
  • Norah Goldman
    Executive Director, Client Partnership

    She was an extra in the movie True Lies
    (she/her)

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    Full Name

    Norah Goldman, Executive Director, Client Partnership

    Norah manages the entire client experience, ensuring that objectives are met at every turn. During her time at Ologie she has directed projects for clients such as Ithaca College, Purdue University, Hartwick College, and the University of Mississippi.

  • Mark Love
    Video Director

    Classically trained comic book artist who collects vintage Volarés

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    Full Name

    Mark Love, Video Director

    Mark is a born filmmaker who brings a mastery of visual storytelling to each of our film projects. He directs Ologie’s film group, made up of talented producers, editors, and motion graphics designers. His many clients have included the University of Arizona, J.P. Morgan, Purdue University, PNC Bank, Northwestern University, and the College of William & Mary.

     

  • Nate Feeney
    Executive Producer, Photography & Video

    Still wants to be a park ranger (and has the geology minor to prove it)

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    Full Name

    Nate Feeney, Executive Producer, Photography & Video

    As the owner of client relationships, Nate bridges the gap between his clients’ teams and Ologie’s teams to ensure a smooth experience for everyone involved. Depending on what each project requires, he engages with his colleagues to cultivate meaningful work designed to meet clients’ goals and meet Ologie’s high standards, whether that’s improving enrollment, increasing donor engagement, building institutional reputation, or raising brand awareness. At Ologie, Nate has partnered with a variety of institutions and national brands, including Purdue University, Ohio State University, Villanova University, Rady Children’s Hospital Foundation, J.P. Morgan, Nationwide and NetJets.

  • Dan Ledman
    Executive Creative Director

    80s, bourbon, Legos, movies, yes.

    Full Name
  • Blaise Bolemon
    Art Director, Design

    Always down for a “Murder, She Wrote” marathon

    Full Name
  • Anasha Stevens
    Senior Writer

    Always asks the flight attendant for cookies AND pretzels

    Full Name
  • Sarah Martin
    Designer

    Find her playing beat saber on her VR headset or working on her sustainable clothing line
    (she/her)

    Full Name
  • Ali Kready
    Director of Project Management

    Loves a good Sauvignon Blanc, even better if it’s on a patio
    (she/her)

    Full Name
  • Stephanie Collins
    People Operations Specialist

    Unapologetically addicted to cheesecake

    Full Name
  • Tommy Bruning
    Junior Video Editor

    Loves Alaska, the outdoors, and photo shoots with LeBron James (for real)
    (he/him)

    Full Name
  • Audrey Ward
    Art Director, Copy

    Left-handed middle child from Florida who writes for work and play
    (she/her)

    Full Name
  • Kristen Eubanks
    Executive Assistant

    Sang with The Ohio State University marching band on one of their albums
    (she/her)

    Full Name
  • Abby Zimmerman
    Strategist

    (she/her)

    Full Name
  • Megan Hyde
    Associate Media Director

    Passionate photographer and aspiring fly-fisher

    Full Name
  • Michael Fletcher
    Senior Designer

    Designs and choreographs programs for a local high school color guard
    (he/him)

    Full Name
  • Erin Kennedy
    Research Director

    Former Celtic harpist and dance major
    (she/her)

    Full Name
  • Tyler Spahr
    Associate Creative Director, Digital and Media

    Our resident expert on K-pop and Britney Spears

    Full Name
  • Mason Hall
    Technology Specialist

    A passionate horticulturist who plays the hell out of a guitar

    Full Name
  • Barb Cline
    Accounts Payable Specialist

    A self-described homebody who loves spending time with her grandkids & fur babies
    (she/her)

    Full Name
  • Alex Henderson
    Director of Digital and Media

    Devoted outdoorsman and loyal Purdue alumnus

    Full Name
  • Matthew Turcotte
    Research Analyst

    A dancing baker with an equal love of gin & tonics and coffee
    (he/him)

    Full Name
  • Courtney Kuether
    Senior Motion Graphics Designer

    Makes animated short films that have screened across the world
    (she/her)

    Full Name
  • Mike Greenler
    Art Director, Design
    Full Name
  • Sean Dunn
    Senior Motion Graphics Designer

    Gamer, swimmer, and harmonica player

    Full Name
  • Dayana "Day" Kibilds
    Strategy Director

    Has lived in 10 cities in 6 countries on 4 continents, so she can say with 100% confidence: Venezuelan food is the best
    (she/her)

    Full Name
  • Rachel Sharkman
    Associate Strategy Director

    Makes a mean cake pop and loves a good beat drop
    (she/her)

    Full Name
  • Katie Anthony-Brown
    Associate Copy Director

    Jumped out of a plane at 14,000 ft. and hated every single second of it
    (she/her)

    Full Name
  • Tanika Craig
    Account Director, Client Partnership

    Has a passion for neo soul music, cabernet, and the fair treatment of all people

    Full Name
  • Taylor King
    Associate Creative Director

    Karate brown belt and softball player turned artist
    (she/her)

    Full Name
  • Renae Erickson
    Art Director, Design

    Has a mild obsession with trees and ice cream
    (she/her)

    Full Name
  • Chevonne Harris
    Strategy Director

    Creator and lover of words with a strong passion for books, Oprah and Beyonce.
    (she/her)

    Full Name
  • Kevin Murray
    Senior Video Editor

    Loves horror films, hates pickles

    Full Name
  • Dakota Story
    Senior Writer

    Self-published a science fiction novel

    Full Name
  • Connor Mitchell
    Art Director

    Classiest Deadhead you’ll ever meet
    (he/him)

    Full Name
  • Ellen McDevitt-Stredney
    Creative Director

    Spends more than they should on their Moleskine notebook obsession
    (they/them)

    Full Name
  • Ryan Janiszewski
    Director of Information Technology

    Volunteers his mad accounting skills to the local design society
    (he/him)

    Full Name
  • Mike Rehfus
    Associate Copy Director

    Proud Detroiter and former coffee shop owner

    Full Name
  • Laurie Bethge
    People Director

    One half of our favorite (and only) sister-sister duo at Ologie
    (she/her)

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    Full Name

    Laurie Bethge, People Director

    Laurie oversees a broad range of HR services at the agency, including talent acquisition, staffing, benefits and compensation, training and development, employee relations and retention, compliance, and more. Prior to Ologie, she spent time in customer service and operational roles at Fifth Third Bank and Discover Financial Services.

  • Keith McDaniel
    Associate Visual Director

    If he weren’t a graphic designer, he’d have been a Beatle

    Full Name
  • Jonathan Schmitt
    Associate Visual Director

    Wowed his high-school talent show with a rendition of “Mama Said Knock You Out”

    Full Name
  • Joel Showalter
    Editorial Director

    Alphabet fanatic who has all 26 letters tattooed on his shoulder
    (he/him)

    Full Name
  • Eric Blair
    Art Director

    Singer for Mummula, his monster-themed surf-rock band
    (he/him)

    Full Name
  • Chris Pederson
    Creative Director

    Former East Coaster and West Coaster who’s now happily splitting the difference in Ohio
    (he/him)

    Full Name
  • William Kelly
    Research Specialist

    (he/him)

    Full Name
  • Elizabeth "Lizzy" Ogbonna
    Web Analyst

    Has a passion for (sustainable & slow) fashion

    Full Name
  • Carly Scarberry
    Digital Marketing Analyst

    Believes every home should always have ingredients to make chocolate chip cookies. For emergencies.

    Full Name
  • Nicole Lentine
    Client Engagement Manager

    She’s a true podcast aficionado
    (she/her)

    Full Name
  • Gabby Dionisio
    Digital Writer

    After teaching high school English, has the sense of humor of a 14-year-old and stories for days
    (she/her)

    Full Name
  • Michael Belton
    Senior Designer

    Enjoys meeting people, learning Swahili, and the occasional overcast day

    Full Name
  • Helene Dillion
    Accounts Receivable Coordinator

    Fuels her love of botany with a small business selling houseplants
    (she/her)

    Full Name
  • Nick Welch
    Writer

    Was a straight-edge punk until he realized he was writing Carly Rae Jepsen songs.
    (he/him)

    Full Name

Our Why

We’re a collection of people with a simple mantra: do the right thing. That means being good to each other and our community. Having fun and giving back. Caring deeply about the work we do and the impact it can have.

We have the opportunity to make positive change, and we’re not about to waste it. It’s what makes Ologie, Ologie. 

Black Lives Matter

There are still many ways for us to step up to move toward equity and inclusion in our organization, our community, our industry, and our nation. As a company, our social justice collective has been charged with making change to be better listeners, allies, and advocates for our black and brown community. We are committed to doing this work, with diligence and humility, to help move the world forward and bring about permanent change.

Brand Camp

Each year, we select two local non-profits and build them two new brands in two days. We call it Brand Camp. It’s an all-hands-on-deck initiative where every Ologist rolls up their sleeves to build two deserving organizations new logos, websites, marketing collateral and videos to help promote their cause.

 

Kim McCanney Fund

In 2011 Ologie created the McCanney Fund in honor of a former employee who lost her battle with cancer. To date, we’ve donated more than $100,000 to events or causes that were important to Kim, including animals and their welfare and safety, causes related to the cure for cancer, empowerment of women and girls, things important to the culture at Ologie.

Community

We believe in community. We work hard to support the community that we’ve called home for more than three decades. Whether it’s hosting powerful movie screenings and panels to discuss the state of education, painting murals to inspire those in underserved areas, or donating to local food pantries, we are all in.

Our Values 

Our company’s values are a reflection of the type of person we want to work with. Be a Good Human, Invest and Celebrate, All In, and Simple is Smart. 

Embracing these values, we are proud of the community we have within our walls and with our teams. Cocktails in our in-house bar, chili cook-offs, karaoke parties to celebrate new dads, making wreaths for our moms on Mother’s Day, or celebrating Pride – we love a good get together. 

All In

We commit, all the time. We keep standards high. And we always deliver on our promise to create compelling, effective work for our clients.

Be a Good Human

We show respect in everything. We care deeply. We have a heartfelt desire to always do what’s right, even when it’s difficult.

 

Simple is Smart

We create clarity in everything we do. We reduce inefficiencies and eliminate clutter. The more thoughtful we can be, the simpler the result.

Invest and Celebrate

We bring out the best in others. We are genuine and grateful, taking extra steps to show coworkers and clients that we value them.