We love a good story. And we know yours is powerful.

HERE’S WHAT WE DO

We’re experts at helping you identify your story, harness it, and get it out into the world. We spend time studying every client — getting to know your unique position, problems, and goals.

Doug and Adina talking

A powerhouse creative team that delivers compelling stories. That’s who we are. We craft platforms around research and human insights. We build flexible systems that adapt to each of your audiences. We identify what makes you authentically unique to create a brand only you can own.

Becca and Dawn talking

We’re experts in higher education marketing. We’ve conducted research and gathered insights on Gen Z and Gen Alpha. We understand these students’ diverse journeys, and we meet them where they are digitally. Our campaigns cover every stage of the funnel, so that you can stand out and guide students through their entire admissions journey.

Ologists looking at computer

With our buying power, you’ll get the most reach for your investment. We stay on top of the most effective ways to get your story in front of your audience with the best results. We’re also very aware that you can do all of this right — and it can still fail, if the creative isn’t compelling enough to move your audience.

Tyler and Eric talking

Your institutional story should embrace your history, highlight your regional and global impact today, and prepare your brand to last long into the future. We identify why your unique perspective and thought leadership are valuable, helping shift perceptions among industry partners and elevating your rankings among peers.

Ologists brainstorming

We help you make the case to every single potential donor, engaging with people who have an emotional connection to your brand and highlighting the direct impact their investment can have on your institution. We understand your donors in every generation, so that we can make the most effective appeal possible.

HERE'S HOW WE DO IT

01

Research and Strategy

  • Qualitative research
  • Quantitative research
  • Testing
  • Mission and vision
  • Positioning
  • Segmentation
  • Architecture
  • Naming
  • Launch planning
  • Governance

02

Creative and Video

  • Story and voice
  • Visual expression
  • Identity
  • Training
  • Environmental
  • Experiential
  • Video
  • Print
  • Animation
  • Photography

03

Web Experiences

  • Full site development
  • Landing pages
  • Microsites
  • Front-end design
  • Back-end design
  • IA and UX consultation

04

Digital Marketing and Media

  • Marketing strategy and planning
  • Content strategy
  • Media planning
  • Media placement
  • Measurement and optimization
  • UX and pixel strategy
  • Email design and development
  • Social media strategy 
  • Asset creation

05

Marketing Technology

  • Data analysis
  • CRM strategy
  • Virtual event strategy
  • SMS targeting
  • Device targeting
  • Measurement
  • White papers and resources

06

Planning and Consulting

  • Board communications
  • Account planning
  • Institutional strategic plans
  • Strategic socialization

Ologists

Beverly Ryan

Beverly Ryan

Chief Executive Officer

Founded Ologie at age 22 in two tiny rooms without an air conditioner
(she/her)

Bill Faust

Bill Faust

President

Collects and restores rare vintage cornets
(he/him)

Matthew Freedman

Matthew Freedman

Chief Operating Officer

Also the Chief Frying Officer of a nonprofit he founded called Fry Out Cancer
(he/him)

Dawn Marinacci

Dawn Marinacci

Chief Marketing and Communications Officer

Weekend warrior who hasn’t met a workout she doesn’t like
(she/her)

Fernando Bergas-Coria

Fernando Bergas-Coria

Chief Digital and Media Officer

Retired rugby player who loves rescue pups and fine cigars
(he/him)

Kyle Kastranec

Kyle Kastranec

Chief Creative Strategist

Craft beer aficionado and die-hard Cleveland sports fan
(he/him)

Paul Davis

Paul Davis

Chief Creative Officer

Designs sets for his wife’s elementary school music productions
(he/him)

Becca Altimier

Becca Altimier

Chief Client Engagement Officer

Pens an e-newsletter and runs a podcast in her (not so) spare time
(she/her)

Amy Ireland

Amy Ireland

Chief Client Strategy Officer

Prefers dive bars or fine dining vs. anything in-between
(she/her)

Jen Johnson

Jen Johnson

Chief Client Partnership Officer

Still knows her kindergarten vocabulary lists by memory
(she/her)

Doug Edwards

Doug Edwards

Chief Strategy Officer

Fell for the girl next door (while helping her move in)
(he/him)

Lindsay Love

Lindsay Love

Chief Resource Officer

Yes, that’s her real name
(she/her)

Crystal Boveington

Crystal Boveington

Vice President of People Operations

A certified sommelier who loves live music, the NFL, and pets with human names
(she/her)