Fueling small steps and giant leaps

Branding Logo & Identity Higher Education

Purdue University had no shortage of great stories, from famous astronaut alumni to groundbreaking research, but it lacked a single unifying narrative. So the university partnered with Ologie to align its many voices under one brand. Together, we built a strategic framework, refreshed the university identity, and created a platform that represented both everyday progress and giant leaps. From admissions to alumni to digital, the brand sparked record enrollment, grew social engagement by 42%, and earned national recognition as a “Brand That Matters.”

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Purdue University

Ready to make a comeback

Branding Advertising & Media Community

Purdue University

A platform built for progress

Web Experience Branding Higher Education

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