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Good work, greater purpose

Advertising & MediaBrandingCommunity

UMass Amherst wanted to become a top choice for employees across Massachusetts. But its recruitment marketing wasn’t cutting through. Ologie collaborated with the university to uncover an insight: People come to UMass to build better lives for themselves and others. From there, we created “Here for Good,” a campaign featuring authentic employee stories across digital, video, and audio. The results were significant: Applications surged 57%, and targeted applications increased 111% in six months.

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University of California, Davis

Doing UC Davis one greater

FundraisingHigher Education

Ascension Foundation

Asking the right question

Photo & VideoBrandingCommunity
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